False Profit, LLC
Tuesday Night
4:30 & Esplanade

Black Rock City, NV – ‘Inevitability’ is usually a term incompetent economists wield indiscriminately and talented economists avoid at all costs. There is nothing inevitable about the moneyed economy—the single exception of course being the unequal distribution of wealth. However, the well-respected Life-Quality Economics Institute at False Profit, LLC, has just made an announcement that could change all that.

“Our Aural Economy division is reporting that, against all odds and predispositions, False Profit, LLC will once again be throwing a party on the Playa,” explained Jay Oberhelman, Director of the L-QE Institute. “We had to find a model for this kind of behavior.”

They are calling it ‘Tuesday Night Syndrome’, though it is now assumed that there are other inevitabilities in the field of life-quality economics. It has even been suggested that Priceless, False Profit’s annual campout may fit this model of inevitability.

“We believe it is a Pavlovian response to high-quality basslines,” remarked Lazlo Jamf, Chief Psychoanalyst at the Institute. “It has been verified that False Profit was recently exposed to very good beats, which may have triggered this conditioned reaction of throwing a Tuesday Night Party.”

Spokesperson for the company, Nevada Valentine, advised all participants in the life-quality economy to show up around 10pm at False Profit’s camp at 4:30 and Esplanade on Tuesday Night.